Whether it’s a LinkedIn profile, your Twitter account, or your business website, having a professional-sounding bio needs to make a positive statement.
It should be brief to ensure readers don’t switch off or tune out. This means that you have anywhere from around 10 words, in the case of Twitter bio, to 100 words, which is suitable for LinkedIn, to relay what you do, how you excel at doing it, and why readers should choose you over others.